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This year, it seems like the fashion deals are better than ever. But they go quickly, so if you see something you can’t live without, check out before you can say, “did I really need that?” (Pro tip: When it comes to pajama sets, the answer is always yes.) For more Prime Day deals, shop our overall guide here. And for more of our favorite Amazon products, click here and here.
Heads up: We'll try to keep this post as accurate as possible, but Prime Day deals move very quickly. Check back throughout the next four days to see our latest updates. Happy shopping (and saving).
35% off a strapless tub top...
Let us introduce you to your new going-out shirt of the summer.
45% off a Samsonite briefcase...
We think this is an excellent gift for the man in your life, whether that be a dad, partner, brother, or good friend.
50% off Sperry Boat Shoes...
An iconic shoe, now on sale. They're perfect for casual summer wear, dinners out, and vacations.
29% off the tote bag we brag about...
Multiple of our team members own this bag, so we really stand behind it. It's spacious, got side pockets for smaller items, and zippers closed for privacy and security.
40% off classic Levi's jeans...
We love denim, but we love it even more when it's on sale. Levi's baggy jeans hit different — there's just enough room to be comfortable and oversized without looking sloppy.
50% off one of Outdoor Voices' most-popular items...
The Volley Dress is chic, whether you're playing tennis in it, running errands, or going for a quick walk. It's one of those versatile athleisure pieces you won't regret buying.
20% off a trusty pair of sunglasses...
We highly recommend polarized sunglasses for year-round wear. And these glare-reducing sunglasses are lightweight, durable, and truly affordable.
Up to 20% off a Brooklinen bathrobe...
We adore Brooklinen for so many reasons, one being its sheets and bedding, and two being its bath essentials. We've tested pretty much everything, including the towels and this bathrobe. It's dense, fluffy, and get to dry off in.
20% off an adorable onesie for kids...
We love Little Sleepies. The fabric is super soft, ideal for sensitive skin. We've bought it for our own nieces and nephews, so the brand also makes for a great gift.
63% off a gorgeous watch...
We're incredibly into this discount because now this watch is under $20. It' a sleek, chic accessory that you can't pass up.
Up to 54% off Levi's shorts...
Solid jean shorts in the summer is a staple. We find getting the right fit to be more challenging than it should be, which is why we always stray back to Levi's every single time.
43% off a crossbody perfect for summer...
The snap pocket in the front can hold your phone, with the inside is perfect for your keys and wallet. A handy summer crossbody is the perfect accessory for a busy schedule.
25% off a set of Hanky Panky thongs…
One editor is picky about her thongs and swears by Hanky Panky. They’re comfy for all-day wear and never show through clothing. Plus, the lace is pretty.
20% off a JW PEI everyday bag…
This saddle bag is the perfect size to fit all the essentials. The shape is fresh and fun, you can dress it up or down, and you can even wear it crossbody.
Up to 55% off a waterproof jacket...
Whether he's an outdoorsy guy or simply doesn't have the fashion sense to wear anything else, get him a new waterproof jacket that doesn't look ratty.
Up to 37% off Cushionaire ballet flats...
Jelly sandals are all the rage right now, but maybe you've been hesitant to try them. What better time to buy then when they're heavily discounted?
Up to 33% off a Hanes pajama set one editor loves…
One editor bought this set on a whim and says it’s just as soft and comfy as similar, more expensive options. It comes in pastel colors that will bring you joy as you pad around the house.
35% off a Barefoot Dreams robe…
This robe is so cozy and plush that you’ll find yourself sitting around in it way past the time you were supposed to get ready. Don’t forget the matching socks.
33% off a pair of slides…
You can’t throw a rock without hitting a pair of slides these days, and after trying these, we see why. They’re comfortable and great for going casual with shorts or linen pants.
Up to 24% off a sassy pajama set…
Between the flutter shorts and the tie-front top, this is a pajama set that’s meant to be seen. It’s great for bachelorette trips or girls nights and would make a nice gift, too.
24% off a mom-favorite nursing bra...
We've recommended Momcozy before and we'll do it again. Its bras are great for midnight feedings, when you're too tired for anything more than a quick unclip.
Up to 44% off a pair of Franco Sarto loafers…
Grab the patent white version of these to switch up your standard summer footwear. They look good with dresses or trousers, and they have cushioned insoles so you can go all day in them.
Up to 16 % off a poplin midi dress…
It doesn’t get more classic than this poplin midi dress with a fit-and-flare silhouette and a smocked back. The adjustable straps ensure the right fit.
Another pajama set by one of our favorite brands…
When I got my tonsils out a couple of years ago, I spent a full 10 days wearing only a P.J. Salvage pajama set, and that should tell you everything you need to know. Grab the lemon print before it sells out.
15% off a pair of ballet flats you know will be comfortable…
No need to fear blisters with these ballet flats. The leather is soft, and they have a ton of cushioning on top of the wedge heel to give you a little height.
20% off a Bogg Bag...
These bags are great for the beach — they're easily wipeable, won't trap sand, and light to tote around.
23% off swim trunks for men...
If he's running low on bathing suits, pick up a few bright colors for him to rotate throughout the summer.